AMI MARKETING AUTOMATION Products and Services

The more offer you make, the greater the potential income – it is easy to understand but it might not be so easy to execute successfully.

When we’re working with a client, one of the first things we look at is the number of offers they are making on a daily, weekly, monthly basis. Most of the times that’s the main the problem or a big part of it.

If you’re finding that you’re not hitting your revenue numbers currently, just ask yourself how many offers a day are you making currently?

Yes, there are many  different ways you can offer your products or services, but check the following ones first as in digital marketing they offer the bulk of business:

• E-Mailing people asking for their business.
• Running webinars to promote and sell your services.
• Asking people on the phone for their business.
• Doing live presentations.

Which ones of the above are you currently using to offer your services or products?

• All of the above,
• some,
• e-mails only,
• none?

To offer your products and services usually involves trading your time for money. Meaning you are limited strongly in how many offers you can make a day, a week, a month, simply by the amount of time you and your staff have available …

That is why so many businesses, smaller and bigger ones, are starting to use Marketing Automation.

When you automate the marketing for your business you can:

• Increase the number and percentage of qualified leads passed to sales
• Increase conversion rates for demand generation and lead nurturing
• Reduce the number of leads lost and missed sales opportunities
• Automatically move leads through the sales funnel based on the content they consume and interactions with your emails and website
• Reduce the sales cycle and churn, while increasing lifetime value
• Improve the overall effectiveness of both sales and marketing teams
• Enable Revenue Performance Management to track revenue-based KPIs and ROI

I’ll tell you in a minute how you too, can use professional marketing automation to break from this ‘time for money’ trap. For now, let me say this: If you want to rapidly scale your business from 6 figures a year to 7 or more, you need to focus on activities that build your business.

I believe the most important activity to help to build your business is online marketing: Your marketing causes potential customers to notice you and lets them choose your business over other businesses.

If you are not already attracting a constant and predictable flow of high-quality leads, ready to do business with you, you shouldn’t be focusing on anything else other than marketing which is – getting your offer in front of prospects and converting them into customers.

Sure paying the bills has to get done, as do many other business activities, but none really matter until you’ve got loads of people waiting to employ your services or buy your products, right?

Focus daily on building that continuous flow of potential customers first, and keep at it until you’ve achieved that goal!

You can much more easily achieve this by using cutting-edge, professional marketing automation.

Used effectively, you can manage and optimize most marketing steps from initial lead capture to handing off qualified leads to your sales team and you can improve every aspect of digital marketing through testing, segmentation, lead scoring and analysis.

Professional marketing automation systems are user-friendly, but they are rich with functionality, much of which is often not used by casual users. Power users, who also produce compelling content consistently, can produce outstanding results.

How?

Well, these businesses understand that marketing automation is so much more than just sending an email to a list of prospective buyers and tracking form submissions.

Modern marketing automation software allows you to set up all kind of sales funnels (lead magnet funnel, product launch funnel, etc.).

” Would You Like Me To Design A Custom Campaign, To Automate Your Marketing and Lead Conversion, For You, Free?”

London, June 2017

Dear Entrepreneur, Business Owner, and Manager, 

I’ve set aside some time for my office to design a custom marketing and lead conversion automation campaign for you, personally.

I’ll meet with you live, using telephone or Skype and literally design a customized marketing automation campaign specifically for your business.

Once it’s designed, we’ll then build you a blueprint and a process map of it so you’ll be able to deploy it at will. 

Here’s How It Works:

We start working even before we ever meet. We analyze your target market, your ideal clients, spy on your competitors, and go through your sales process online as if we were a potential prospect.

Then We Meet, One-On-One.

Ideally, we do it using Skype.com, so I can share the screen with you as we design your campaign (and build your blueprint for you).

Everything is done custom and is built for your business after we’ve had a chance to ask you about your sales goals, your sales process, and your branding strategy.

Please be prepared to answer some questions like:

• What will be the difference in your business when you start using automated marketing and lead conversion?
• What will you be able to do that you can’t do now?
• What do you think will be the three greatest impacts as a result of this automation project’s success?
• etc.

There Is No Charge For This and There Is No Catch.

Which of course makes you wonder, “Why in the world would you do all of this work for FREE”?

Well, it’s simple, really: this is why clients want us to do their automation.

A good percentage of the people we do this for, are asking us to automate their marketing and lead conversion for them.

When that happens, my team and I build the web pages, the follow-up campaigns, set up reporting and implement automation and other software for the client.

So that’s my motivation for offering you an entire marketing automation and lead conversion campaign.

However …

This Is NOT A “Sales Pitch”. It really isn’t.

First of all, you’ll get no pressure whatsoever to become a client because we let the value of the work speak for itself.

The campaign we design for you, for free, will be transformational for your business.

You’ll see!

But hey anyone could say that, couldn’t they?

Which is why I’d like to make you this promise:

I’ll Give You $200.00  
If You Don’t Like It.

If you tell me that we’ve wasted your time during our conversation, I’ll give you $200.00 to compensate you for the hour or so we spend together.

There’s no “fine print” here. No “catch”. 

The bottom line is, we’ll design you an amazing automation campaign for free and we’ll even give you a blueprint of it so you can deploy it at once.

After that, you might want to become a client. Or not. I won’t pressure you either way. And if you think I wasted your time, I’ll even give you $200.00

If you’d like a free customized marketing campaign and blueprint, send us an e-mail to customer.service[at]a-m-i-ltd.com with your contact details and we’ll get in touch with you.

Do you want to automate your marketing for your business at your own pace and in your own time? We offer a course that shows you to automate your marketing, systemize your business and produce consistent income figures. In the AIM Digital Marketing and Conversion Automation Solution Course we go through the Marketing Automation System steps with you and show you how to implement these steps. If you’re interested in the AIM Step-by-Step course click this link to learn more.

We are therefore developing a Step-by-Step Course that entrepreneurs, business owners, and managers can use to automate their digital marketing and converting website visitors to customers. Yes, it takes a little more time to build these automation systems yourself but once you’re done you will be amazed by the difference it makes to your business.

‘Marketing Automation Executive Masterminds’ is an exclusive community for business executives who are interested in cutting-edge marketing automation tools and strategies. Here we discuss, get feedback and together improve the automation of our businesses. If you are interested in becoming a member of this exclusive executive community, click this link to learn more..

It can be a challenge for businesses to take full advantage of their marketing automation software investment. Most systems are both deep and complex, requiring a staff of highly trained professionals to manage leads and operate the software.

Developing an effective process and content for lead nurturing also requires talented content marketers and inbound marketers to create and manage campaigns.

Our focus lies on the value we will create for you. A value that you benefit from, long after we have completed the project with you.

We believe discussing and agreeing on the value of the project for you, is essential for you and us, to put emphasis on the essential parts of the project.

We therefore usually like to start with some questions to get a sense, whether we believe we could produce the value, you are looking for. Questions like:

– What will be the difference in your organization at the conclusion of this project?

– What will you be able to do that you can’t do now?

– What are the three greatest impacts as a result of this project’s success?

– etc.

Often we can help, sometimes, unfortunately, it’s not a fit.

If you and I feel we want to go forward then, my team and I generate quality leads for you and nurture them until they become qualified for your sales team. We do this by following marketing automation processes like this:

1. Content creation, design, and optimization for lead nurturing campaigns.
2. Integration of demand generation campaigns with lead nurturing campaigns.
3. Creation of lead nurturing emails, landing pages, and confirmation pages.
4. Creation of personalized content, calls-to-action and smart forms.
5. Placement of calls-to-action on web pages, blogs, and social media.
6. A/B testing of lead nurturing and content personalization components.
7. Setting criteria for lead scoring based on page and email interactions, form conversions and information provided via forms.
8. Setting criteria for buy cycle (or lead lifecycle) status based on lead score and/or page interactions and form conversions.
9. Creation of workflows that automatically adjust lead score and buy cycle status based on established criteria.
10. Creation of workflows that automatically update segmented lists for lead nurturing communication-based on buy cycle status and/or lead score.
11. Creation of workflows that automatically notify appropriate sales and marketing stakeholders for campaigns, regions, products and personas when selected lead status thresholds are met.
12. Management of marketing automation system integration of data with CRM so lead data is synchronized, enabling sales team to quickly follow up on hot leads and maintain updated lists of qualified leads. Also enables closed-loop feedback so unqualified leads are returned to lead nurturing.
13. Comprehensive channel-based and campaign-based KPI measurement and analytics.

We offer complete turn-key-solutions to businesses that want to automate their marketing and sales operations (as much as possible).

Your investment depends on how you want to proceed: you decide whether you would like a turn-key solution delivered to you fast or whether you would like us to help you build your marketing and lead conversion automation solution in your own time.

The factor that is most important to us, is, how valuable our work and its superior results will be to the client.

We offer to solve a specific business problem with a specific technical solution at a specific time and investment. No excuses, just deliver.

Plus we give every client an unconditional satisfaction guarantee:

“If YOU are anything less than completely satisfied,
with the results, you are getting,
derived from our service,
then pay us only what you think the work was worth.”

This puts the obligation on us to serve the client in such a way that he or she can really see and feel the value we provided.

The investment the client is making is therefore not solely based on our cost, and not only on a number of benefits the client receives but whether or not THE CLIENT believes we were special to deserve a bonus.

Why do we offer such a guarantee? Firstly we think every business should provide a guarantee for its products or services 🙂 and secondly, we believe that when you are happy, we will be happy, too.

We always offer different packages of value and offer our services for project work with:

– a value-based Flat Fee,
– a Performance Bonus based on the results achieved and
– an unconditional 100% Satisfaction Guarantee.

We want to create a trusting relationship from the start. This is why we usually, after consultation with the client, define the solution for the client for free. If the client decides that we should (help to) implement the solution proposed, we draw up a contract where we agree on a project with a certain scope and specific outcomes. Our intention is to keep any risks involved as low as possible and share the remaining part fairly.

If we don’t succeed in creating this initial trust, then it might not be a good idea to work together.

Retainer

Once a project has been completed successfully and project results achieved, we can continue working on a retainer basis for the client, primarily continuing to split-test (or AI Testing), improving the ROI of any marketing campaigns and to further optimize visitor-to-customer conversions.

We mainly work with growth stage companies in the professional services sector financial services, such as consulting firms, financial services firms, tech companies, etc. VC-funded startups in those sectors, as well as with private equity firms, and sometimes business schools, and international enterprises.

A-M-I is headquartered in London, UK and a subsidiary in Munich Germany, with strong ties in the US.