These are considered the 6 key best practices for B2B Influencer Marketing:
1. Have a Documented Influencer Marketing Strategy
2. Engage in Always-On Influencer Engagement
3. Have a Centralized Influencer Program
4. Use Software to Identify Influencers
5. Rely on Experts and Analysts
6. Use Blogs as Content Platforms
Bonus: Create Interactive Content with Influencers
